FRIENDS OF BONOBOS PRIVACY POLICY

Including SMS/Text Messaging Disclosures for Compliance
Last updated: October 2025

Thank you for visiting bonobos.org. We respect your privacy and are committed to protecting your personal information. Amendments to this policy will be posted at this URL and will be effective when posted.

INFORMATION COLLECTED

For each visitor to our website, our web servers may automatically recognize and collect non-personally identifiable information, such as referring URL, country, location, your computer’s IP address or operating system, the type of browser in use, and pages viewed. This data tells us which pages our users visit and allows us to improve visitor experience in the future. At no time is your IP address linked with anything that personally identifies the owner of the IP address.

We collect personally identifiable information about you only when you voluntarily submit such information to us—for example, by signing up for our newsletter, opting into SMS/text communications, or donating. Depending on the service you choose, the personally identifiable information collected may include your name, e-mail address, mailing address, phone number, payment details, organizational affiliation, and similar information (“Personal Information”).

When you donate online by credit card, you must submit your name, your credit card number, and billing information for verification purposes. This information allows us to process and fulfill your donation, to notify you of your donation status, or to associate your donation with a particular campaign. If you would like to donate anonymously, please indicate this when completing the donation form. The payment information you provide is transmitted and stored securely by our payment processors: GoFundMePro and Paypal, which adhere to industry-standard privacy protocols.

USE OF INFORMATION

Any Personal Information we collect is used only for internal review, to improve our communications and web content, to optimize your experience, and, in some cases, to customize the content or layout of select pages.

In general, we will only use Personal Information you provide for the purpose for which it was provided, for example:

• To periodically alert you via email or SMS to Friends of Bonobos news and events
• To respond to inquiries
• To process donations
• To send updates, reminders, or acknowledgments

If you sign up for our mailing list or SMS/text updates, you may receive messages that include news, updates, and donation opportunities. You can unsubscribe or opt out of text messages at any time by replying STOP to any message. Message frequency varies. Standard message and data rates may apply. For help, reply HELP or contact [email protected].

Friends of Bonobos uses trusted communications platforms (such as Zoom) to send approved text messages to individuals who have opted in or otherwise provided their phone number to us. Messages are used for donor relations, updates, and other legitimate organizational communications.

Mobile Information and Text Messaging
Friends of Bonobos does not share, sell, rent, or otherwise disclose mobile phone numbers or text messaging consent with any third parties or affiliates for marketing or promotional purposes. All categories of personal information collected exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.

Our website is hosted on the Kinsta platform. Your data may be stored through Kinsta’s data storage, databases, and the general Kinsta applications. Kinsta stores your data on secure servers behind a firewall.

We do not share your Personal Information with any third parties without your consent, except under the following circumstances:
(i) as set forth above,
(ii) in response to a subpoena or when we are required to do so by law,
(iii) in response to a law enforcement agency’s request,
(iv) to protect the security or confidentiality of our records,
(v) in special cases when we have reason to believe that disclosing this information is necessary to identify, contact, or bring legal action against someone who may be causing injury to or interference with our rights, or
(vi) in the event Friends of Bonobos goes through a reorganization (e.g., a merger into another organization), in which case you will be notified via a prominent notice on the website of any such transfer of your Personal Information.

USE OF COOKIES

Your web browser may place cookies on your device for record-keeping and functionality. You may choose to refuse cookies, though some parts of our website may not function properly as a result. Cookies may also be used to enhance your experience and optimize website performance.

USE OF IP ADDRESSES

We may use your IP address to help diagnose problems with our server, to administer our website, and to analyze trends in site usage. Your IP address is collected anonymously and is not linked to any personally identifiable information.

SECURITY

This site incorporates reasonable and appropriate safeguards using industry-standard technology to protect Personal Information from unauthorized access, disclosure, alteration, or destruction. Our security and privacy policies are periodically reviewed and updated. We retain personal data only as long as necessary to fulfill the purposes outlined in this policy or as required by law.

LINKED WEBSITES

Our website may contain links to other websites. We are not responsible for the privacy practices or the content of those websites.

UPDATE PERSONAL INFORMATION AND COMMUNICATIONS PREFERENCES

To update your information or change your communication preferences, please email us at [email protected] or [email protected]. To stop receiving emails, click the unsubscribe link at the bottom of any email. To stop receiving text messages, reply STOP at any time or email [email protected].

CHILDREN’S PRIVACY

We recognize the importance of protecting children’s privacy online. Friends of Bonobos does not knowingly collect or maintain Personal Information from individuals under the age of 13. If we become aware that a child under 13 has provided us with any Personal Information, we will promptly delete that information from our systems.

We do not respond directly to information requests submitted by children under 13. Any such requests must be initiated by a parent or legal guardian on the child’s behalf. We encourage parents and guardians to supervise their children’s internet use and to help enforce this and other safety measures to protect their personal information online.

CHANGES TO THIS PRIVACY POLICY

We reserve the right to modify or supplement this policy at any time. If a material change is made, a notice will appear on our homepage, and the updated policy will be posted here.

YOUR ACCEPTANCE OF THESE TERMS

By using our website or opting into our communications (including SMS), you signify your acceptance of this policy. Continued use of our website or services following changes to this policy will constitute your acknowledgment and acceptance of those modifications.

QUESTIONS

If you have questions about our privacy statement or practices, please contact us at: [email protected].

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Privacy Notice for Users in the European Economic Area (EEA)

The Friends of Bonobos (FOB) website and associated services are designed for and targeted to audiences in the United States and are governed by and operated in accordance with U.S. law. By using our services and providing us with information, you understand and agree that your information may be transferred to and stored on servers located outside your resident jurisdiction and, to the extent you are a resident of a country other than the United States, that you consent to the transfer of such data to the United States for processing by us in accordance with this privacy policy.

Personal data

‘Personal data’ means any information relating to an identified or identifiable natural person (‘data subject’). An identifiable natural person is one who can be identified, directly or indirectly, in particular by reference to an identifier such as a name, an identification number, location data, an online identifier or to one or more factors specific to the physical, physiological, genetic, mental, economic, cultural or social identity of that natural person.

Categories of Data Obtained Directly from You

FOB obtains personal data from you including your name, email address, postal address, telephone number, and payment card information. We collect this information when you:

• Register for an email newsletter.
• Contact us for information or ask a question via email.
• Make a donation to Friends of Bonobos
• Post, upload, or otherwise submit a comment, story tip, commentary, photo, or other content

Information Obtained Automatically Through Technology

The information collected automatically through technology, such as access logs, cookies, pixels and other tracking technologies, may include:

• Internet Protocol Address (IP address)
• The domain name of your Internet Service Provider
• The website, application, platform or service you visited before and after visiting our services.
• Information about your computer or mobile device, and their browser, operating system, settings, and software.
• Unique device identifiers on your mobile device, including as applicable the Apple, Facebook, or Google advertising identifiers.
• Your approximate geographic location (derived from requested header information, such as your IP address) and/or more precise location information if you have given FOB consent to receive this information for an application on your mobile device.
• The dates, times, duration and frequency of your interactions with our Services, search terms, the media files you download, interact with or share, and your navigation path through our Services.
• Information about your interactions with our email messages.
• Any errors you encountered during your use of the Services.

Information Not Obtained Directly from You

The website may use third-party analytics, cookie data collection and linking services (collectively “Analytics Services”), such as Google Universal Analytics. These Analytics Services may use cookies, pixel tags, and other tracking and storage technologies to collect or receive information from the Services and elsewhere on the internet and use that information to analyze and measure our audience. We may use analytics data, including but not limited to, geographic, demographic, and interest reporting information to recognize and understand user preferences, make improvements, and for other operational purposes.

Purposes for Processing of Personal Data

FOB processes your data in order to:

• Manage, administer, promote, analyze and improve the Services and our communications, including measuring and analyzing user traffic and usage patterns.
• Respond to your questions or messages and fulfill your requests.
• Recognize you as a returning user as you access our website using different computers, devices and browsers and to save and “remember” your registration information, settings and preferences for later visits.
• Send you email newsletters and marketing, fundraising, and other communications.
• To understand whether and when you read our email messages and click on links in those messages.
• Generate aggregate or other information that does not directly identify you as an individual or the devices you use to access our Services, and use that information to improve our website.
• To prevent potentially prohibited or illegal activities, comply with applicable laws, and enforce our Terms of Use and other legal rights.
• We also may use the information collected from you in other ways, and for other purposes, that are described to you at the point of collection or for which we otherwise have obtained your consent.

Sharing Your Personal Data

FOB may share your personal data with the following categories of recipients:

• Third-party applications authorized by FOB to provide certain Services to you on the third-party applications, e.g. GoFundMePRO fundraising platform and Constant Contact e-mail platform. The payment information you provide on our website when making a donation is transmitted and stored securely by our payment processors:  GoFundMePRO and Paypal. These payment partners adhere to industry standard privacy protocols. You should review their respective privacy policies and contact them directly with any questions about payment security.
• Analytics partners such as Google Analytics.
• With public authorities when required by law, to respond to subpoenas, court orders, legal process, and other law enforcement measures, and to comply with legal or regulatory obligations.
• With persons we contact on your behalf when you choose to email, text, or otherwise share a story or other content through the Services.
• With social networking services, if you choose to share stories or other content with your friends and followers on the social networking service.
• With other parties if the information is anonymous and aggregate.
• With other parties if we have disclosed such sharing to you at the time of collection of the information or if we otherwise have your consent.

Lawful Basis for the Processing of Personal Data

FOB relies on legitimate interest to process data for the following purposes:

• Data analytics
• Managing user accounts
• Operating, modifying and improving the Services
• Identifying usage trends
• Customizing content and user experience
• Web hosting
• Direct marketing
• Fraud prevention
• Network and information systems security
• Determining the effectiveness of promotional campaigns
• Serving promotional and sponsorship messages based on user behavior and preferences.
• Responding to user questions and requests for information
• Complying with laws and regulations

Consent: We process personal data based on your consent to receive messages from FOB, to collect precise location information, and to send promotional emails. You can unsubscribe from emails using the “unsubscribe” link at the bottom of emails.

• To prevent your data from being used by Google Analytics, click here for the Google Universal Analytics opt-out browser add-on. To learn more about how Google uses data, visit www.google.com/policies/privacy/partners/.

Retention

Your personal data is retained no longer than is reasonably necessary to perform the processing described in this Notice and in case of any legal claims or complaints, or as required by law.

Transfer of Data Abroad

Because FOB operates its website from the United States, your personal data may be transferred to the United States and/or to countries or territories outside the EEA.

Age Limits

You must be at least 18 years of age to submit any User Materials or Personal Data on or through the FOB website or affiliated services.

Further Processing

If FOB plans to use personal data for a new purpose, it will update this notice and communicate the changes to individuals before starting any new processing.